ModelFit is a brand with two studios on either coast as well as an online workout membership. When we first met, their brand didn’t reflect the fun and female empowerment ethos of the brand that was brought across in their social and their studios.
I was able to revamp the brand’s look to reflect the fun, inclusive, everyone’s-welcome vibe of the studios as well as present their other offerings such as nutrition coaches and teacher training.
The website was completely redesigned as well as all digital assets.
Creative Direction . Brand Revamp . Digital design
Creative Direction / Brand Revamp / Digital design
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