The Masculinity Project is a film about where we are as a society. The pitch deck needed to portray the reality of the situation with clear facts, bold graphics and powerful quotes. But at the same time, it needed to have a warmth and emotion that explains how personal this is for everyone. No one is the enemy. This is finding people’s core of motivations and needs and learning how to come together.

Working alongside the film directors to conceive a creative direction for the film that embodies the look and feel of their documentary, I designed a fully encompassing creative deck to pitch and fundraise for the development of the film.